Welcome to episode #22 We’re thrilled to be joined by Andrew Simpson today. Welcome to the show Andrew!
Andrew Simpson is the founder and CEO of Aether Automation Inc., a Zoho expert based in British Columbia, Canada. With a passion for Zoho's efficient systems, he transitioned from being a partner to focusing on development. Andrew has a diverse background, having previously worked as a Marketing Manager at Kingman Industries, where he doubled the company's monthly revenue in six months. He also co-founded 80/20 Media, implementing social media marketing strategies for clients.
Questions
- JN: Can you tell us about your experience with neurodiversity? When did you realize that you weren’t neurotypical? What challenges did you face? What is it like now?
- Late teens? It’s breaking up for me
- Tough graduating high school
- Math was tough
- Because needed to show the steps
- Challenges
- Dropped out of uni
- Studying long hours tough
- Audiobooks > reading
- Allows for more visual stimulation
- Founder
- Suits ADHD because so many new things
- When processes set in, becomes more challenging
- JC: Tell us about your work (anything that isn’t a top secret)
- Mostly sales and marketing: Aether Marketing
- Very good at programming
- Lots of calls with clients - better able to focus than if it’s emails
- Internal comms: Zoho Cliq
- Clients = other Zoho partners
- Deluge/node JS development
- JN: How about the rest of the time? What do you enjoy doing in your off time?
- YT channel
- Political protests
- Polytopia
- John Madden
- JC: What does your morning routine look like and how has it evolved over time?
- Get up/shower/teeth
- Accountability buddy call
- Landmark course 3 years ago
- What am I resisting?
- Who am I going to be?
- Walk to the office
- Focus Bear office morning routine:
- Exercises (squats etc.)
- Plan what to do that day
- Use Notion
- 6:30 wake up
- Scroll for 30 minutes
- JN: What do you do to optimize productivity during your working hours?
- Brain dump tasks and then prioritize
- Rank by Value per hour
- Go into leverage score
- 5 high value / 1 low value
- Arbitrary
- Value / estimated time
- Calculate the score at the end of the day
- Allows analytics over a given period (e.g. over the last year)
- Helps spot trends:
- Supplements
- Emotions
- JC: What is one habit that you have removed from your life (either a bad habit or one that takes up too much time)?
- Swearing: every 3rd word
- Client-facing docs: unf*ck your process
- An employee suggested that swearing might not be good
- JN: How do you switch off at night?
- Finds sleep difficult
- Supplements
- Lunar mind (trypto, serotonin)
- Takes a fairly consistent time, via alarm
- Without them, he would be staying awake until the next day
- Any more stuff on switching off? Mainly talking about the morning routine
- Sleep
- Fairly consistent sleep time
- Motivated by performance tracking
- JC: What resources (books, philosophies, apps, sensory toys) do you find most helpful for productivity and habit formation?
- Notion:
- keeping score template
- Not necessarily shareable
- Goal setting
- Grocery shopping template
- Philosophies:
- Heidiger - honor your word:
- Accountability buddy
- Increases output
- Performance is derived from the integrity
- His word drives his delivery. Doesn’t want to break his word
- JN: Where can people connect with you or find your work?
- https://www.linkedin.com/in/andrew-simpson-aether/
- Gumroad profile
- JC: Do you have any final words or asks for our audience?
- Add me on LinkedIn